Creative Direction by
Label design and promotional posters for two beers by Paradise City Beverage Co. The beers have a very summery vibe which is reflected in the carefree lettering style of both labels and posters. The aim was to communicate that, rain or snow, these beers will bring summer and sunshine into your mouth and heart. Sundog has more bite, hence the lightning inside the otherwise friendly letters.
All the text was drawn by hand first and then scanned to be compiled into the labels and posters. The label lettering was further developed into a custom typeface; Sunshine Sans.
Saimaa Brewing Co.Label lettering
HKI 1917Custom typeface
Paradise SeriesLabel lettering for three bottled cocktails
Death Before DecafLettering for DBD, a sub brand of Warrior Coffee
Custom LogotypesLettering for various clients
Sunshine SansCustom typeface for a line of beverages by Paradise City Beverage Company
LetteringVarious illustrative lettering projects
Warrior SansCustom typeface for Warrior Coffee
Mestaritislaajan No1Label design & lettering for a spirit label
WoltLogo design for the food delivery app Wolt
Paradise SansCustom typeface for Paradise City Beverage Company
Source Code ProProduction for a typeface by Adobe
Dear Pigeon ManCustom typeface for a VR game